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Ross Hjelseth is the founder of Life Christian Academy in Tacoma, a longtime football coach, leadership consultant, and now, a first-time author.

In Hjelseth's book Winning Words, which published Oct. 2 by Christian publishing company WestBow Press, he examines the power of positive messaging through the lens of coaches from every level of sport, in hopes to help people understand the impact they as an individual can have, both positively and negatively.

Hjelseth joined the SBLive Washington podcast on Thursday to talk about his motivations behind writing the book, how he hopes to empower leaders in all walks of life and his most impactful coaches.

The SBLive Washington podcast is a weekly conversation that takes a look at the top stories impacting high school sports across the state of Washington. We’d love to hear your most memorable piece of advice from a coach. Tag us on Twitter or Instagram @sblivewa or at our SBLive Washington page on Facebook.

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(Lead photo by Ross Hjelseth)